Thứ Tư, 23 tháng 3, 2016

WE'RE HIRING : MARKETING & PRODUCT MANAGEMENT INTERN




Marketing & Product Management Intern (French Speaking)
Shoes of Prey is a global online retail brand that allows women (including Carly Rae Jepsen!) to design their own shoes which we hand-make and deliver to them. We’re changing the way women shop for shoes and we’re on track to become a significant international retailer within the next 5 years. As our business continues to grow we're looking for a passionate Marketing and Product Management Intern to assist Todd, our Senior Product Manager improving our website conversion rate whilst also managing and propelling forward the Shoes of Prey presence in the French market.
Shoes of Prey has created one of the best shoe design experiences on the internet. With such a bright group of engineers, creatives and marketing specialists behind this website, there is much you can learn from an internship with us!
Shoes of Prey internships are full-time and based in Sydney, Australia. Internships typically last between 4 and 6 months. The internship is unpaid however, we do provide lunch daily and partial reimbursement for housing and/or travel expenses, depending on your relevant experience:
Your Key Responsibilities:
  1. Manage French market presence, including website content updates, email marketing, social media management, blogger outreach, and public relations efforts. Seeking out prospects for effective business partners within the French market.

  2. Assisting the product management team in the coordination of website development and technology initiatives. Including managing design life cycle by conduct brainstorms, prototyping, design reviews, user testing, etc. Writing functional specifications and mock website enhancements. Also, administering our JIRA project management platform.

  3. Review marketing and website analytics, manage internal company dashboard reporting.

  4. Attend weekly production meetings with Engineering, Creative, and Marketing teams.
What we're looking for:
  • Applicants for this position should be fluent in both English and French. Working knowledge of Spanish or German are also appreciated. Candidates should have achieved or be pursuing a degree in business and/or engineering.

  • Strong organisational and analytical skills with a persistent attention to detail.

  • A great attitude and team player mentality.

  • Time-management skills: multi-tasking, prioritising, organising and planning

  • Technical aptitude:- you don't need to know how to code (although that would be an asset) but you must be able to convey complex, technical product requirements to engineers, and then translate these complicated details to non-technical colleagues

  • Creativity and an enthusiasm for technology or e-commerce in the fashion sector

  • An interest in marketing and social media
To apply for this role please email a cover letter and resume tojoinourteam@shoesofprey.com with the subject line "YOUR NAME - MARKETING AND PRODUCT MANAGEMENT INTERN". This is essential to ensure applications are reviewed by the correct department.

Thứ Bảy, 19 tháng 3, 2016

Brands To Watch: Kabaccha Shoes — aka The Kickstarter King

Men’s shoes have a reputation of being boring and making every guy look exactly the same. A footwear savior has come and thy name is — Kabaccha ShoesWith a collection ranging for bold color loafers to classic wingtips, the attention to detail, coloration and wear-ability (check out the super light & colorful soles), Kabaccha Shoes is a name you will hear for a while. After pouring his heart and soul into designing this footwear brand, Kabeer Arora, decided to put the power in the hands of the people by creating a crowd funding campaign via Kickstarter.
Kabaccha Shoes Loafers + Wingtips
Fueled by the notion of making fairly priced, eye-catching shoes for today’s man, Kabaccha Shoes is poised to change the footwear market. Initially set out to raise $25k via their Kickstarter campaign, Kabaccha has raised over $250k. With a few days left in their campaign, you can contribute and get a pair of shoes as an early adopter. Becoming an early adopter will put you on the VIP list, which grants your 35% off retail for life. With prices ranging from $150-$180 for Italian-made shoes with some punch is well worth it. Check out the Kabaccha Shoes Kickstarter Campaign HereAct fast, the campaign end March 14th. The first round of shoes will be shipped out in April for anyone that pledged to the campaign. 
Check out this video to learn more about Kabaccha Shoes

Product Review: The Jay Butler Horsebit Loafer

A few months ago you were introduce to the brand, Jay Butler per a “Brands To Watch” feature. During the early phases, Jay Butler only released small leather goods like card cases, wallets, key ring and valets. Just over a month ago, the brand finally dropped its much awaited footwear collection. Consisting of leather & suede loafers (drivers, horse bit & moccasins), Jay Butler had its eyes on spring. 
I was able to grab a couple of pair of the Millbank Bit Loafer for review. 
Jay Butler Horsebit Loafers
Millbank Bit Loafer (Brown & Tan) – Jay Butler | Green & Blue Nautical Stripe Shirt – Gap | Denim Jacket – Asos | White Jeans – Uniqlo | Belt – Uniqlo | Tortoise Shell Sunglasses –Lookmatic 

When loafers start popping up in every clothing brands advertisement, it’s a true sign of warm weather days to come. Being that loafers are my preferred style of shoe to wear almost all year, I decided to take a stab at the Millbank Bit Loafer from Jay Butler’s debut collection. Here’s a full run down of what I think about the shoes.
Pros
  • The calf leather is soft, and yet, the construction is rigid. This rigidity gives the shoe some solid structure
  • The arch support is surprisingly substantial
  • They’re hand constructed and the sole are Blake Welted (you can have these kicks resoled)
  • The horse bit provides enough metallic pop to break up the monotony of leather (or suede)
  • They style perfectly with casual pieces like denim or chinos
  • At $175, the price isn’t outrageous for the quality of the product (the Millbank Loafer is $175, prices vary for other items)
Cons
  • The vamp of the is shorter than expected. The vamp is the top portion of shoe (from the toe box back). It measures 5 inches from the toe to the end of the vamp. With an extra .5 inch added the shoe would be damn near perfect. Not so much of your sock/foot would show, but, they’d still have a fair amount of breathing room.
  • The heel stack is a little short. These shoes are advertised as a casual loafer, which is why the short heel stack is in place. With a .25 inch added to the heel, these shoes would hit perfection.
Final Grade
Based on the pros these shoes are deserving of an A grade, however; when you factor in two cons the final grade of the Millbank Bit Loafer by Jay Butler is a B. The two changes would make these already beautiful shoe a bit more aesthetically pleasing. 
Shop & Save
Now Through Friday, March 13th at 11:59pm, Save 10% on your purchase with the discount code “MSP10″ at checkout!
Jay Butler Horsebit Loafers
Jay Butler Horsebit Loafers
Jay Butler Horsebit Loafers
Like what you see or have questions about these shoes? Leave your comments below! Visit www.JayButler.com to check out the full collection.

Ubiq x Converse #MadeByYou In Philly

An American classic brand Converse and their iconic Chuck Taylor All Star sneakers has teamed up with Philly sportswear hotspot Ubiq on the #MadeByYou campaign. This Friday, May 22nd from 6-10pm, join me along with Philly artists Martha Rich, Thom Lessner, Hawk Krall & Andrew who will be creating works of art out of your Converse kicks. It’s a celebration of art, footwear, music and Philly!

Converse #MadeByYou by Future - UbiqCome and let out your inner artist and give your Chucks some new life (or cop a new pair). Enjoy music by DJ Sammy Slice, food & drink. Below you’ll find the address to Ubiq:
Ubiq
1509 Walnut Street
Philadelphia, Pa, 19102
– Hope to see you all there

Thứ Sáu, 11 tháng 3, 2016

SHOE DESIGN SKETCHBOOK BY FASHIONARY

Fashionary-Shoes
A sketchbook is not a just a book of blank pages. It’s a personal diary of your creative journey. A book of expressions, frustrations, and passions. It’s here where ideas get explored, developed, and possibly become actual products in the market place.
I love the feeling of filling up my sketchbook.  It does not happen often because publishers don’t really know the needs of a shoe designer.  Recently, I discovered Fashionarysketchbooks for shoe designers, and I’ve been in heaven. It’s been very easy to fill this book up with shoe doodles.
Fashionary has created a sketchbook which comes in thumbnail format. A template is already laid out for you in several heel heights, and all you have to do is connect the dots to a basic shoe form.  This feature allows you to focus on the design. With deadlines, and various projects, its great to be able to draw something quickly, and have it look proportional.
Template
Other reasons why I like this sketchbook:
  1. The paper is smooth to draw on.
  2. Pencil erases easily.
  3. Easy to take notes, and keep track of drawing dates.
  4. A great way to draw mini collections.  I enjoy seeing my process, and ideas worked out.
Instagram-pic-1

5. Contains a shoe library of different constructions, a shoe glossary of footwear terminology, an international shoe size chart, and a spec sheet template.
SHoe-Library
Shoe-glossary

Overall, I really like the Fashionary sketch book for shoe designers. It’s not only great for working designers, but also nice for those aspiring to get into  footwear design. They even have a shoe design book that has more expansive templates, and additional shoe design and trade information. You can find it here. I’m definitely going to buy this book, and look forward to using its more expansive templates.

SHOES AND ARCHITECTURE

Fashionary-sketch-2
Shoes and architecture are an obsession of mine. The lines and shapes of shoes and buildings have a strong correlation, and I enjoy exploring, and marrying them.
Recently, I came across Brasilian architect Oscar Niemeyer, and instantly became enamored with his abstract shapes and curves. He is known for his design of civic buildings for Brasília,a planned city that became Brazil’s capital in 1960, as well as his collaboration with other architects on the United Nations Headquarters in New York City. His exploration of the aesthetic possibilities of reinforced concrete was highly influential in the late 20th and early 21st centuries.
Niemeyer’s Cathedral of Brasília is the Roman Catholic cathedral serving Brasília, Brazil, and serves as the seat of the Archdiocese of Brasília. Inspired by the buildings shapes, I started to draw some shoes, and well, thought I would share my exploration here.
sketch-2
All sketches by me in Fashionary sketchbook.

THE EVOLVING BLOCK HEEL

Drawing-2
I’m thrilled to see the block heel trend evolving. Pointy heels have been the “go to” work shoe for many decades. It has also been a stigma that in order to look feminine and sexy, you wear heels. As a working woman myself, comfort, and style are my two favorite words together. The block heel has brought a whole new element to fashion, and women. Brands, are now creating shoe designs with block heels than can be worn for a night out on the town, or a special event. Comfort is now spreading to everyday life, not just 9 to 5.
So far my favorite has been Miu Miu with their feminine block heel shapes, and various heights. As a brand they have always had the block heel shape in their collection. This isn’t anything new for them. Miu Miu offers an array of stylish, feminine patterns with lots of creative details.
Miu-Miu
Maryam Nassir Zadeh carries beautiful, simple block heel sandals, pumps, and even loafers that have a classic, vintage feel. I really love the Roberta’s as you see in my drawing above. They are also sold out almost everywhere.
robertas

Obsessed with this super block heel and pointed toe shape by Acne Studios. The high throat is also a nice touch. Charlotte Olympia also has a nice pointed toe block heel pump. I really love the mix of a heavy block heel with a feminine toe shape.
Acne-Studios
Can’t stop thinking about these Chloe’s.  Love the heel shape.
Chloe
And, who said you can’t wear a block heel to a holiday party? These Delpozo are serious show stoppers!
Delpozo

Then there are the architectural block heels. One of my Spring 16 favorites are by Gucci. The scalloped heel is lovely!
Gucci

Are you a fan of the evolving block heel trend? Do you still prefer this as a comfort or everyday type shoe, or do you like that its venturing into evening, and more fashion?
Illustration by me. Shoes are Maryam Nassir Zadeh and clutch by Clare Vivier.